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Cookie Policy

The following terms of the cookie policy ("CookiePolicy") are by and between Empresa Digital Peruana S.A.C., a company of Ibibo Group Sdn. Bhd. ("redBus") having its office at Av. Jorge Chavez No. 631, Dpto. 8, Miraflores, Lima - Peru, which runs and operates redbus.pe (the "End-User" or "you" or "your") of the Site. This Cookie Policy shall become effective at the time the End-User accesses the Site to make use of the bus ticket booking facility. By accessing the Site, submitting information to redBus through the Site, and signing up for the booking/reservation facility provided on the Site, the End-Users expressly consent to redBus rRedbus and its affiliates using and/or sharing the Targeting Data with its authorizsed service providers and other relevant third parties, in the manner described under the Cookie Policy. If the End-User does not agree to be bound by the terms of this Cookie Policy as set-out below, the End-User may not access the Site:
(‘Site’ and the ‘End-User’ shall hereinafter be collectively referred to as the “Parties” and individually as the “Party”)
  1. Scope of Applicability:
    1. The Site may utilize (i) a tracking pixel (such as, a smart pixel(s) or managed pixel(s)(“Pixel”) placed on certain page(s) of the Site to collect relevant information from the Site and to set a cookie on the browser of one or more End-User(s) (the “Cookie”), (ii) browser stream data of one or more End-User(s) to the Site or (iii) other non- intifiable/non-personal information of the End-User (hereinafter collectively referred to as the “Targeting Data”). Such Targeting Data may include, inter alia, (only non-identifiable information of end-user is collected by the Site (using anonymization mechanisms whenever appropriate; hence it is not regulated by Law 29733), IP address, date and time of the visit to the Site and merchandise viewed or placed in End-User e-commerce cart (if applicable). The Targeting Data is used to provide relevant advertisements targeted to one or more End-User(s), while the End-User(s) are on the Site network and/or on partner websites (in the discretion of redBus) and may be combined or matched to third party data so as to identify potential customers of redBus and display a targeted advertisement to such potential customers.
    2. redBus agrees that the Targeting Data shall only be disclosed by redBus for (i) the Site’s performance of the Services (if found appropriate by redBus); (ii) any other business purposes of redBus; and (iii) for the sole purpose of data analysis, which shall be carried out by such third parties for and on behalf of redBus and upon the express instruction of redBus in this regard provided that for these subsections (ii) and (iii) the Targeting Data is used and disclosed by redBus on an aggregated-basis only (if considered appropriate by the Site). For the purposes of this Clause “Aggregated” shall mean a form in which the Targeting Data (defined below) is combined with data from other campaigns of other advertisers and their identification is prevented, either directly or indirectly.
  2. Amendment / Modification:

    redBus reserves the right to modify this Cookie Policy at any time with or without further notice, by uploading the revised Cookie Policy on the Site and it shall be the duty of the End-User to keep itself abreast of the revisions made to the Cookie Policy for the Site.

  3. Limitation of Liability:

    REDBUS WILL NOT BE LIABLE FOR ANY DAMAGES OF ANY KIND, INCLUDING WITHOUT LIMITATION DIRECT, INDIRECT, INCIDENTAL, PUNITIVE, AND CONSEQUENTIAL DAMAGES, ARISING OUT OF OR IN CONNECTION WITH THE COOKIE POLICY, THE SITE, THE TRANSACTION PROCESSING, THE INABILITY TO USE THE SITE OR THE TRANSACTION PROCESSING, OR THOSE RESULTING FROM ANY HOTEL RESERVATION/TICKET BOOKINGS PURCHASED OR OBTAINED OR MESSAGES RECEIVED OR TRANSACTIONS ENTERED INTO THROUGH THE SITE BEYOND THE VALUE OF THE LAST TRANSACTION CARRIED OUT BY THE END-USER THROUGH THE SITE.

  4. Governing Law and Jurisdiction:

    This Cookie Policy shall be governed by and shall be construed in accordance with the laws of Peru. The courts in Peru shall have exclusive jurisdiction in respect of any disputes arising out of or in connection with this Cookie Policy.

  5. Miscellaneous Provisions::
    1. The Parties acknowledge and accept that the electronic format shall be deemed an acceptable means of communication for the purposes of this Cookie Policy.
    2. This Cookie Policy embodies the full and entire agreement between the Parties on the subject of ‘Privacy Policy for the Site’ and shall supersede any other prior understanding, commitment, representation or agreement, whether written or oral, between the Parties to this Cookie Policy.
    3. If any provision of this Cookie Policy is found to be invalid or unenforceable by any court or administrative body of competent jurisdiction, such invalidity or unenforceability shall not affect the other provisions of this Cookie Policy, which shall remain in full force an effect.
    4. In no event will any delay, failure or omission (in whole or in part) in enforcing, exercising or pursuing any right, power, privilege, claim or remedy conferred by or arising under this Cookie Policy or by law, be deemed to be or construed as a waiver of that or any other right, so as to bar the enforcement of that, or any other right, power privilege, claim or remedy, in any other instance at any time or times subsequently.
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